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How To Make Oatmeal…Wrong

McDonald’s — the place where even healthy choic­es are any­thing but. Since 1955.

Real oat­meal con­tains no ingre­di­ents; rather, it is an ingre­di­ent. As such, it’s a promis­ing life­saver: oats are easy to grow in almost any non-extreme cli­mate and, min­i­mal­ly processed, they’re pro­found­ly nour­ish­ing, inex­pen­sive and ridicu­lous­ly easy to cook.

[In] typ­i­cal McDonald’s fash­ion, the com­pa­ny is doing every­thing it can to turn oat­meal into yet anoth­er bad choice. […] Cream” (which con­tains sev­en ingre­di­ents, two of them actu­al dairy) is auto­mat­i­cal­ly added; brown sug­ar is osten­si­bly option­al, but it’s also added rou­tine­ly unless a cus­tomer specif­i­cal­ly requests oth­er­wise. There are also diced apples, dried cran­ber­ries and raisins, the least processed of the ingre­di­ents (even the oat­meal con­tains sev­en ingre­di­ents, includ­ing nat­ur­al flavor”).

A more accu­rate descrip­tion than 100 per­cent nat­ur­al whole-grain oats,” plump raisins,” sweet cran­ber­ries” and crisp fresh apples” would be oats, sug­ar, sweet­ened dried fruit, cream and 11 weird ingre­di­ents you would nev­er keep in your kitchen.”

02/28/2011 11:09 pm

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